Wed.Co Podcast

The Valley Estate: "There's nothing like it anywhere near here."

Welcome to Episode 54  of the Wed.Co Podcast. Today, Toga sits down with Tiffany from the Valley Estate for a chat about the unique offerings and experiences available at this stunning wedding venue on the Gold Coast. This one was filmed at the gorgeous The Valley Estate on the Gold Coast.
Steve and Tiff discuss the vision behind the Valley Estate, the importance of creating a personalised experience for couples, and the various spaces available for ceremonies and receptions. Tiff shares insights into her role, the culinary delights offered, and tips for couples planning their weddings, emphasising the importance of trust and enjoyment throughout the planning process.
Takeaways
The Valley Estate sets a new standard for weddings on the Gold Coast.
Attention to detail is key in creating a unique wedding experience.
Trust is essential for couples during the wedding planning process.
Tiff's role involves guiding couples through their wedding journey.
The venue offers multiple unique spaces for ceremonies and receptions.
The Gentleman’s Retreat provides a stylish space for grooms.
Guest experience is enhanced by the venue's accessibility and layout.
Culinary offerings at The Valley Estate are high-quality and interactive.
Couples should focus on enjoying the planning process and making it personal.
If you want to hear more from Tiff and The Valley Estate you can get more info at https://thevalleyestate.com.au/  and on Instagram at https://www.instagram.com/thevalleyestategc/
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.  
Stay connected with us on Instagram at https://www.instagram.com/wed.copodcast and watch all your favorite wedding professionals on our YouTube channel https://www.youtube.com/@Wed.CoPodcast
Catch our episodes on major podcast platforms like Apple, Spotify, and Youtube all under WedCo Podcast.  
For all of your Wedding Photography / Videography needs head over to https://www.instagram.com/the_tognazzinis/ or our website at https://thetognazzinis.com.au/
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the 
mesmerising and ever-changing landscape of weddings.  
Toga

AM Celebrant: The Heart of Wedding Ceremonies: Emotional Connections

Welcome to Episode 53 of the Wed.Co Podcast.
Today, Toga sits down with Andy from Am. Celebrant for a chat about how they set the tone, tips for delivering heartfelt ceremonies, and ways to keep things authentic and unscripted during your wedding day.
Andy dives into what makes a great celebrant, tips for delivering heartfelt ceremonies, and how to keep things natural without sounding too scripted.
Whether you’re a couple planning your wedding or an aspiring celebrant, these insights will help make any ceremony unforgettable. If you’re planning your big day or want to up your celebrant game, this episode is packed with insights to help you create meaningful moments that everyone will cherish, filmed at Figtree Restaurant in the beautiful Byron Bay.
To hear more from Andy go to http://www.amweddings.com.au or head to his instagram at http://www.instagram.com/am.celebrant
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals. Stay connected with us on Instagram at https://www.instagram.com/wed.copodcast and watch all your favorite wedding professionals on our YouTube channel https://www.youtube.com/@Wed.CoPodcast
Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the mesmerising and ever-changing landscape of weddings.
Toga
Chapters
00:00 Welcome to the Wedco Podcast
00:49 Journey into the Wedding Industry
06:03 Transitioning from Music to Weddings
10:55 The Evolution of the Wedding Industry
15:12 The Art of Being a Celebrant
19:55 Creating Emotional Connections in Ceremonies
23:51 The Journey to Becoming a Celebrant
30:11 Navigating the Wedding Industry
35:20 The Importance of Personal Connection
39:33 Building Trust in the Wedding Community
42:58 Advice for Engaged Couples
 
#fyp #weding #podcast #vendors #photography #photographer #videography #videographer #bride #groom #venue #celebrant #celebrate #excited #weddingday

LIVE - Pash and Dash Elopement Elites

Welcome to Episode 52 of the Wed.Co Podcast. Today, Toga sits down with a whole host of different wedding vendors at the Pash and Dash Elopement Elites event,for a chat about how the wedding industry is evolving and the exciting ways vendors are using social media to connect with clients, filmed at Wynmere Estate at Mt Tamborine.
This episode focuses on how social media has transformed the way wedding vendors connect with clients and market their services. It explores innovative strategies that caterers, photographers, florists, and venues use to stand out in the highly competitive wedding market.
The discussion also highlights the importance of understanding algorithms and creating authentic, engaging content that resonates with modern couples looking for inspiration and trusted vendors online.
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.
Stay connected with us on Instagram at https://www.instagram.com/wed.copodcast and watch all your favorite wedding professionals on our YouTube channel https://www.youtube.com/@Wed.CoPodcast Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the mesmerising and ever-changing landscape of weddings.
Toga
01:10 "How has the rise of social media impacted wedding planning and vendor marketing" 15:31 "A piece of invaluable advice that you wish you have known at the beginning of your business journey"
27:06 "What Strategies or techniques have you most effective for attracting and retaining clients"
32:40 "What are some the biggest challenges facing the wedding industry today and how can professionals navigate them"
41:18 "What are the current trends shaping the wedding industry and how do you see them evolving the next few years"
52:30 "Do you believe the demand for smaller more intimate weddings has changed this industry"
#fyp #weding #podcast #vendors #florist #photography #photographer #videography #videographer #bride #groom #venue

Bulb Creative: "I don't see weddings as a place to learn"

Welcome to Episode 51 of the Wed.Co Podcast. Today, Toga sits down with Harley from Bulb Creative alongside Co Host for today Sarah from Florals and Co for a chat about operating a Wedding Photography studio in the Luxury Wedding Market. This one was filmed at the stunning The Valley Estate on the Gold Coast.
In this episode Toga, Harley and Sarah delve into the intricacies of the wedding photography industry. They explore the evolution of their business, the profound impact of social media on branding, and the paramount importance of cultivating relationships within the wedding community.
**Key Highlights:**
- **Business Evolution:** Harley shares insights into the transformative journey of Bulb Creative, highlighting the strategic decisions that have shaped their brand's identity and success.
- **Social Media Influence:** The discussion underscores how platforms like Instagram and Facebook have revolutionized branding strategies, enabling photographers to showcase their work and connect with potential clients more effectively.
- **Community Building:** Emphasizing the value of networking, they discuss how building strong relationships within the wedding industry fosters collaboration and enhances service offerings.
- **Partnership Dynamics:** Harley provides a glimpse into the dynamics of working alongside a partner, balancing creative visions, and managing business operations cohesively.
- **Balancing Event Sizes:** The conversation touches on the nuances of photographing elopements versus larger weddings, and how each requires a tailored approach to meet clients' expectations.
- **Client Communication:** They delve into the significance of clear and consistent communication with couples to ensure their vision is captured authentically, leading to client satisfaction and trust.
- **Technological Advancements:** Steve and Harley discuss the role of technology, including the emergence of AI in the editing process, and how it influences workflow efficiency and creative output.
- **Styled Shoots:** The importance of styled shoots is highlighted as a means to showcase creativity, build portfolios, and attract ideal clients.
- **Business Systems:** They stress the necessity of implementing efficient business systems to streamline operations, manage client interactions, and maintain a work-life balance.
- **Brand Awareness:** The conversation also explores strategies for enhancing brand awareness through features in magazines and other media outlets, contributing to industry credibility and client trust.
- **Education vs. Experience:** Finally, they reflect on the balance between formal education and practical experience in the photography industry, advocating for continuous learning and adaptability.
This episode offers a comprehensive look into the multifaceted world of wedding photography, providing valuable insights for both seasoned professionals and newcomers aiming to navigate and thrive in this dynamic industry. 
If you want to hear more from Harley and Bulb Creative, you can get more info at  https://www.bulbcreative.co/  and on Instagram at https://www.instagram.com/bulb.creative/
 
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.  
Stay connected with us on Instagram at https://www.instagram.com/wed.copodcast and watch all your favorite wedding professionals on our YouTube channel https://www.youtube.com/@Wed.CoPodcast
Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.  
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the 
mesmerising and ever-changing landscape of weddings.  
Toga

Michael Kelly Films: "It just feels icky to me to do that"

Welcome to Episode 50 of the Wed.Co Podcast. Today, Toga sits down with co-host Sarah and Michael Kelly  for a chat about the evolving world of Wedding Videography. This episode was filmed at the absolutely gorgeous The Valley Estate on the Gold Coast.
In this episode of the Wedco Podcast, Steve Toga welcomes Michael from Michael Kelly Films for a heartfelt and insightful conversation about the art of wedding videography. Together, they unravel the journey of how wedding films have transformed over the years, from evolving trends to the game-changing influence of technology. 
Michael shares his personal path into the wedding industry, offering a behind-the-scenes look at the highs and challenges of capturing one of life’s most cherished moments. With a focus on creating timeless films that couples will treasure forever, Michael reflects on the delicate balance of meeting client expectations while staying true to his creative vision. 
Steve, Sarah and Michael also dive into the shifting dynamics of the wedding industry, touching on the power of word-of-mouth recommendations, the importance of vendor relationships, and how social media has reshaped the way creatives connect with their audience. They explore the post-COVID landscape, emphasizing the need for adaptability and the value of maintaining a personal touch in an increasingly competitive market.
This episode is brimming with inspiration for wedding vendors and creatives alike, offering a fresh perspective on storytelling, connection, and the enduring magic of wedding videography
If you want to hear more from Michael from Michael Kelly Films you can get more info at https://www.michaelkellyfilms.com.au/ and on Instagram at https://www.instagram.com/michaelkellyfilms/
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.  
Stay connected with us on Instagram at https://www.instagram.com/wed.copodcast and watch all your favorite wedding professionals on our YouTube channel https://www.youtube.com/@Wed.CoPodcast
Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.  
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the 
mesmerising and ever-changing landscape of weddings.  
Toga
Chapters
00:00 Introduction to Wedding Wisdom02:06 Michael's Journey into Wedding Filmmaking06:12 The Evolution of Wedding Videography10:08 Navigating the Current Wedding Industry Landscape14:13 Adapting to Trends in Wedding Filmmaking18:09 The Future of Wedding Videography20:09 Navigating Client Expectations23:45 The Importance of Recommendations26:30 Building Connections in the Wedding Industry30:00 The Role of Social Media in Wedding Services36:44 Final Thoughts and Future Plans

Hazel / Audley Dance Hall : "It's kind of a privilege really"

Welcome to Episode 49  of the Wed.Co Podcast. Today, Toga sits down with Zoe and James of Hazel / Audley Dance Hall for a chat about their historic wedding venue, and the unique experiences it offers that makes them stand out in the evolving wedding market. Today's episode was filmed at Hazel, which is Audley Dance Halls sister venue. 
In this episode of the Wed.Co Podcast, Toga speaks with Zoe and James of Hazel / Audley dance Hall, a historic venue for weddings and events. They discuss the importance of creating memorable experiences for couples, the role of food and atmosphere in weddings, and the challenges couples face in planning their special day. The conversation also touches on the new Hazelhurst venue and the community's involvement in the wedding industry.
In this conversation, Zoe and James discuss the unique aspects of wedding venues, particularly focusing on the relaxed vibe of Audley and the creative backdrop of Hazel. They emphasize the importance of word-of-mouth referrals, the emotional impact of weddings, and the significance of preferred vendors in ensuring a smooth experience. The conversation also touches on the balance between tradition and personal preference in wedding planning, the energy of the venue, and the journey of compromise couples face during the planning process.
Takeaways
Audley Dance Hall has been a wedding venue for 11 years.
The venue's history adds character and energy to events.
Creating a journey for guests is essential in wedding planning.
Good food and atmosphere are key to memorable weddings.
The team at Audley plays a crucial role in event management.
Couples often feel overwhelmed by wedding planning.
Audley can accommodate up to 200 guests for sit-down dinners.
The new Hazelhurst venue will offer a unique experience.
Community involvement enhances the wedding experience.
Authenticity in the wedding industry is important.  The vibe of a wedding venue can greatly influence the experience.
Word of mouth is the most effective marketing for wedding venues.
Showcasing creativity through events can attract more couples.
Preferred vendors are essential for a successful wedding experience.
The emotional moments during weddings are what make them special.
Choosing a venue should involve feeling the energy of the space.
Balancing tradition and personal preferences is crucial in wedding planning.
Compromise is a key part of the wedding planning journey.
Different cultures have unique ways of celebrating love.
The commitment made during a wedding is foundational for the couple's future.
You can find out more about Hazel / Audley Dance Hall at ⁠https://audleydancehall.com.au/⁠  and on Instagram at ⁠https://www.instagram.com/audleydancehallandcafe/⁠ and ⁠https://www.instagram.com/hazel.gymea/⁠ 
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.  
Stay connected with us on Instagram at @wed.copodcast and watch all your favorite wedding professionals on our YouTube channel @wed.copodcast.  
Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.  
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the mesmerizing and ever-changing landscape of weddings.  
Toga  xx

Hello May: "We call ourselves a non-wedding wedding magazine."

Welcome to Episode 48  of the Wed.Co Podcast. Today, Toga sits down with Dani, the editor and co-owner of Hello May for a chat about their magazine's journey in the wedding industry, emphasizing what it takes to build and maintain a successful publication throughout the years. Today's episode was filmed at Hazel, which is Audley Dance Halls sister venue. 
In this episode of the Wed.Co Podcast, Toga interviews Dani, the co-owner and editor of Hello May, discussing the magazine's journey, its unique approach to wedding planning, and the importance of quality in both content and vendor partnerships. The conversation explores the evolution of print media in the wedding industry, current trends in weddings, and the collaborative nature of the Hello May team. Listeners gain insights into the daily life of a magazine editor and the significance of community engagement in building a successful publication.
In this conversation, Dani discusses the intricate process of producing a wedding magazine, the importance of community engagement through events, and offers valuable tips for couples looking to be featured. She addresses the challenges faced by the wedding industry, particularly in light of economic factors, and emphasizes the significance of advertising and maintaining a strong digital presence. also shares insights into the origins of Hello May and provides practical advice for engaged couples planning their dream wedding. 
Takeaways
Hello May was founded to champion creatives in the wedding industry.
The magazine focuses on quality content and aesthetics.
Print media remains important despite rising costs.
Vendor partnerships are selective and by invitation only.
Trends in weddings are evolving towards personalization.
The Hello May team values collaboration and community.
Daily tasks of a magazine editor include content creation and vendor communication.
Hello May aims to be approachable and relatable to its audience.
The magazine supports both readers and vendors equally.
The importance of unique and stylish weddings is emphasized.  
The magazine production involves careful planning and selection of content.
Community events are crucial for connecting with couples and vendors.
High-quality photography is essential for being featured in the magazine.
Couples should focus on their unique vision rather than trying to fit a mold.
Investing in advertising can significantly boost business in the wedding industry.
Digital presence, especially on social media, is vital for reaching new audiences.
Hello May has a strong brand recognition in the wedding industry.
Engaged couples should prioritize their wedding elements based on personal values.
Outsourcing tasks can alleviate stress during wedding planning.
Building relationships within the industry enhances collaboration and success.
 
You can find out more about Hello May Magazine at at https://hellomay.com.au/  and on Instagram at https://www.instagram.com/hellomaymagazine/
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.  
Stay connected with us on Instagram at @wed.copodcast and watch all your favorite wedding professionals on our YouTube channel @wed.copodcast.  
Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.  
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the mesmerizing and ever-changing landscape of weddings.  
Toga  xx

Engaged Creative : "You can't do everything; having help is a must."

Welcome to Episode 47 of the Wed.Co Podcast. Today, Toga sits down with Sophie from Engaged Creative for a chat about Digital Marketing in the Wedding realm and how to stand out in a saturated market. Today's episode was filmed at Hazel, which is Audley Dance Halls sister venue.
In this episode of the Wed.Co Podcast, Toga speaks with Sophie, co-founder of Engaged Creative, a wedding marketing agency. They discuss the unique challenges and opportunities within the wedding industry, the importance of niche marketing, and the strategies Engaged Creative employs to help their clients succeed. Sophie shares insights on digital marketing, building a strong team, expanding into the US market, and maintaining client relationships.
The conversation also touches on current market challenges and the significance of staying relevant in the bridal industry. In this conversation, Sophie discusses the intricacies of marketing within the wedding industry, emphasizing the importance of strategic planning, collaboration, and understanding client needs. He shares insights on campaign creation, the significance of location in bridal shoots, and the evolving trends in wedding attire. Sophie also highlights the role of social media, particularly Instagram, in establishing a brand's presence and the necessity of a cohesive team to ensure consistent marketing efforts. The discussion wraps up with valuable advice for couples planning their weddings and the importance of enjoying the moment amidst the hustle of wedding preparations.
Takeaways
Engaged Creative specializes in wedding marketing, focusing on B2B clients.
Niche marketing in the wedding industry can lead to significant growth.
Digital marketing strategies are essential for wedding professionals.
Building a strong team is crucial for business success.
Expanding into international markets can happen organically.
Long-term client relationships are key to success in the wedding industry.
Consistency in marketing is vital during economic uncertainty.
Email marketing is still an effective tool for engagement.
Understanding client needs helps tailor marketing strategies.
Paid ads should be approached strategically for better results. Stripping back the budget during the silly season can be beneficial.
Having a supportive team is essential for longevity in the industry.
Successful marketing requires understanding the unique needs of clients.
Campaign creation involves a lot of coordination and creativity.
Location plays a crucial role in elevating bridal campaigns.
Bridal boutiques in the US have a strong following compared to Australia.
Consistency in marketing efforts builds trust with clients.
Instagram and a good website are vital for wedding brands.
Trends in wedding attire are constantly evolving and should be monitored.
Enjoying the moment during the wedding is crucial for couples.
You can find out more about Sophie and Engaged Creative at - https://www.engagedcreative.com.au/ and https://www.instagram.com/engaged_creative
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.  
Stay connected with us on Instagram at @wed.copodcast and watch all your favorite wedding professionals on our YouTube channel @wed.copodcast.  
Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.  
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the mesmerizing and ever-changing landscape of weddings.  
Toga xx

Couture Wedding Planning : Navigating the Luxury Wedding Market

Welcome to Episode 46 of the Wed.Co Podcast. Today, Toga sits down with Fiona from Couture Wedding Planning for a chat about her journey to the world of wedding planning, highlighting her dynamic approach in building relationships with her clients. Today's episode was filmed at Hazel, which is Audley Dance Hall's sister venue.
In this episode of the Wed.Co Podcast, Toga interviews Fiona from Couture Wedding Planning, exploring her journey into wedding planning, the boutique approach she takes with clients, and the importance of building lasting relationships. Fi shares insights on navigating the wedding industry, working with both local and international clients, and the dynamics of wedding day coordination.
The conversation highlights the passion required for wedding planning and the significance of understanding client needs and vendor collaborations. In this conversation, Fiona shares insights on wedding planning, emphasizing the importance of understanding contracts, recognizing trends, and the impact of social media. She discusses her experiences with celebrity weddings, building credibility in the industry, and offers advice for aspiring wedding planners. The conversation also touches on the evolving landscape of wedding marketing and the significance of PR in gaining visibility.
Takeaways
Fiona's journey into wedding planning began with a love for the bridal industry.
Starting a wedding planning business during the GFC taught Fi that love prevails over economic challenges.
The boutique approach allows for a more personalized service with fewer clients.
Building relationships with clients often leads to planning future family events.
Passion for weddings is essential to thrive in the industry.
Fi emphasizes the importance of being present for clients on their wedding day.
Navigating local and international weddings requires adaptability and communication.
Targeting the high-end market aligns with Fiona's experience and expertise.
Vendor relationships are crucial for creating unique wedding experiences.
Client involvement varies, but Fiona aims to support them throughout the planning process. Always read your contracts to avoid tricky situations.
Couples should negotiate their contracts to avoid losing money.
Trends in weddings often trickle down from high-end events.
Behind-the-scenes planning is crucial for successful weddings.
Building credibility in the wedding industry takes time and effort.
Aspiring planners should gain experience by working at venues.
A year is a good timeline for wedding planning.
Social media plays a significant role in attracting clients.
Investing in your business is essential for long-term success.
PR and media features can greatly enhance a planner's reputation.
 
If you want to hear more from Fiona and Couture Wedding Planning,   you can get more info at  https://coutureweddingplanning.com.au/ and on Instagram https://www.instagram.com/coutureweddingplanning/
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.  
Stay connected with us on Instagram at @wed.copodcast and watch all your favorite wedding professionals on our YouTube channel @wed.copodcast.  
Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.  
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the 
mesmerizing and ever-changing landscape of weddings.  
 
Toga xx

Gabbinbar: The Rich History and Rebranding of Gabbinbar

Welcome to Episode 45 of the Wed.Co Podcast.
Today, Toga + Joel sit down with Rachel and Chloe from Gabbinbar for a chat about their client experience and what it means to be a part of the Gabbinbar team.
The team discuss the venue's history, the exceptional client experience they provide, their culinary offerings, and innovative marketing strategies. The conversation highlights Gabbinbar's commitment to excellence and adaptability in the wedding industry, making it a sought-after destination for couples planning their special day.
Takeaways
Gabbinbar hosts about 220 weddings a year, showcasing its popularity.
The venue has a dedicated team of wedding planners and support staff.
Gabbinbar has developed its own CRM system to enhance client communication.
The venue's history dates back to 1863, originally serving as a summer residence for Queensland's governors.
A recent rebranding effort aimed to reflect Gabbinbar's evolution and uniqueness in the wedding market.
Exceptional client experience is a core value at Gabbinbar, emphasizing personalized service.
TikTok has emerged as a significant platform for engaging with potential clients.
Gabbinbar maintains a high staff-to-guest ratio to ensure excellent service during events.
Your support enables us to bring more enriching conversations and insights to both engaged couples and wedding professionals.  
Stay connected with us on Instagram at @wed.copodcast and watch all your favorite wedding professionals on our YouTube channel @wed.copodcast.  
Catch our episodes on major podcast platforms like Apple, Spotify, and IheartRadio, all under WedCo Podcast.  
Join us for our next episode on the Wed.Co Podcast, where we continue to explore the 
mesmerizing and ever-changing landscape of weddings.  
Toga + Joel xx